The Technical Center

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Industry Resource for Specialty Textiles and Product Information
   June 22, 2018  Facebook Twitter
Technical Textile Trends: Outdoor Retailer + Snow Show'18 - Sustainability and the Snow Sports Market

Sympathetic

Today's consumers are in charge of today's trends, and Private Label is now the largest and fastest growing brand across a variety of markets.” This statement by Matt Powell, VP/senior industry analyst for the NPD Group, at the Outdoor Retailer Snow Show (ORSS'18) emphasizes the importance of consumers in todays outdoor market. Since the Millennial and the Gen Z generations make up 48 percent of the entire consumer market, these groups are most responsible for driving product interest.

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TECHNICAL TEXTILE NEWS & VIEWS
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Soaking up the water and the sweat – a new super desiccant for shoes and more The new super dessicant, made from graphene oxide, significantly outperforms current drying agents, and is twice as absorbent as the industry standard, silica gel. Read more…

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