News-Releases Index | Invista
CORDURA® Brand Presents "Durable Design Award" for Cutting-Edge Workwear of the Future at Professional Clothing Awards 2018 (6/21/18)
INVISTA's CORDURA® brand continues its commitment to inspiring the designs of tomorrow through
sponsorship of the 'Professional Clothing Awards' (PCA) VISION 2018 international student design
competition. At Wednesday’s gala event in London, UK, the award winners were announced including
the overall winner, Summer Gill from Bedford College and the recipient of the CORDURA® Durable
Design Award, Thomas Davidson from Manchester Fashion Institute.
The PCA VISION 2018 awards exist to inspire and honor best-in-class innovative, stylish and functional
workwear, corporate clothing and PPE designs of the future from textile and fashion students.
This year, the contest was opened to students from participating universities and colleges across
Europe for the first ever pan-European contest. Students were challenged to develop unique designs
that not only help meet the needs of the workers but enhance their ability to perform the job as well.
The overall winning design from Summer Gill was created with airport personnel in mind and
demonstrated creativity, versatility, professionalism and technical understanding of the job
requirements. "I was inspired by streetwear fashion and wanted to create a garment that was both
practical for work and fashionable enough to wear off the job," said Gill. "The detailed shapes on both
my outer jacket and trousers were inspired by airport runway markings, a direct link to my chosen job
of airport ground staff."
The CORDURA® Durable Design Award is a special designation to acknowledge the student designer
who best demonstrates a 360-degree approach to functional workwear. The design had to reflect a
thorough understanding of the challenges faced on the jobsite, and present innovative durable
solutions to meet the needs of the worker. Thomas Davidson's design was creative, commercial and
practical for professional tradesman.
"I decided to take on the PCA VISION brief to challenge myself within my design work to create
garments with a functional purpose," said Davidson. "Being quite a denim-head and using the theme of
'vintage versus modern workwear', I was ecstatic to find out that CORDURA® brand had created a
denim specially for workwear purposes."
Filipe Santana of the University of Lisbon, Portugal and recipient of the PCA VISION 2018 YKK® Award
presented a design intended to be worn by sports coaches or personal trainers in a health club chain
with functionality and versatility for employee roles both indoors and outdoors. He joined the
competition for the opportunity to expand his limitations as a designer and to "have a close, direct
relationship with the industry and international brands."
"It's been an honor to once again collaborate with the well-renowned Professional Clothing Awards
during its 10th anniversary year. Through student design competitions, we often discover that it's the
students who teach us the most, giving us the opportunity to see our technologies come to life in new
and innovative ways because of their unique and fresh perspectives," said Cindy McNaull, global
CORDURA® brand and marketing director. "We know how important it is to not only believe in the
future, but to invest in it as well, by inspiring the next generation of designers who are committed to
helping workers Live DurableTM."
The FabricLink Network is a unique Networking/Education Resource for ALL things textile related!
TheTechnicalCenter.com for trade-to-trade
FabricLink.com for consumer education
Place your products in our 14 searchable indexes on FabricLink & TheTechnicalCenter for FREE!
Click to start your indexing.
Join TheTechnicalCenter and find out how to enhance your trade marketing plan.
© 2003-2019 The Technical Center | FabricLink
Any comments or suggestions: Email Us