News-Releases Index | NexTex Innovations, Inc.
NexTex Innovations Collaborates with Lzrd Tech in Development of Hi-Tech Arm Sleeves (3/15/23)
True to its entrepreneurial spirit, NexTex Innovations, an Atlanta-based textile technology developer
that builds strategic partnerships with brands, entrepreneurs, and manufacturers to bring textile
innovations to market, is proud to announce it has teamed up with Lzrd Tech in the launch of its
innovative new athletic arm sleeve engineered specifically to grip the football and protect athletes’
arms by preventing abrasions and limiting turf burn.
Lzrd Tech, is an Atlanta-based company that was created by two Georgia Tech Biomedical Engineering
students, Mike Pullen, and Mathew Quon in 2019. Pullen, who was a football player in high school,
believed there was a need for a better, less slick compression sleeve that would prevent fumbling of
the ball, while also providing protection, cooling, and healing. The idea of developing a multi-purpose
athletic sleeve with grip on the inside of the arm, and moisture-wicking, quick-drying on the outside
germinated after taking a Material Science and Engineering of Sports class, where the professor
introduced the students to Chad Lawrence, NexTex Innovations CEO, who at the same time was
developing its TDry™ Technology.
TDry™ technology is a patent-pending fabric construction that harnesses the same capillary forces as
the root systems in trees and moves moisture away from the skin keeping users dry, comfortable, and
more equipped to efficiently maintain their core body temperature. The core mission of the technology
is to provide consumers with the most comfortable, sustainable performance textiles.
“NexTex’s TDry™ Technology, and specifically its TurboDry® fabric, was exactly what we were looking
for to make our athletic sleeves really stand out,” said Pullen, Lzrd Tech CEO. “It is a high-quality
material where you can demonstrate and visually see the moisture move!”
“It’s pretty unique how we came together around the same time as our businesses were developing,
during COVID no less,” said Chad Lawrence, CEO NexTex Innovations. “It has been fun to watch Lzrd
Tech’s success, at the same time we’ve also been enjoying our own. Two no-names teaming up
together to create something special for each one of us.”
Since its launch, Lzrd Tech athletic sleeve has achieved success with distribution in major national
sporting goods stores, such as Dick’s, Sheels, and Academy. When COVID-19 prevented team sports
from happening, Lzrd Tech found another following for its athletic sleeve -package delivery services.
The athletic sleeve’s grip and other performance benefits are helpful to carriers. The company is
looking into expanding its product offering beyond athletic sleeves soon.
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